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AT&T Dream in Black
Partnered with Jamaal Stewart and Jasmine Allen from AT&T sponsorship, CD Natija Bush from Wasserman and 360 for the DIB|RFM brand IDs, experiential content, social, activations and Essence Festival of Culture.
-Brand ID, Brand creative direction, brand strategy, branding, spatial and technical direction.
AT&T’s presence at the 2024 Essence Festival of Culture was a celebratory experience that honors the festivals’ 30-year impact.
Essence 2023, Rising Future Makers, and other Dream in Black activations from the past two years
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